Hi, we're Mlicki.
The Marketing Agency for Professional Service Firms.
In a growing number of categories, the supply of professional services firms exceeds the demand for their services. We help firms differentiate to protect and grow margins.
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A healthy pipeline of business development opportunities is the lifeblood of any professional services business. We market firms to drive high quality inbound sales inquiries.
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In most professional firms service is delivered by a collection of highly educated, technical experts. We consult firms on how to deepen their relationships with existing clients.
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Client Satisfaction: 2 Sides of the Service Experience
During the first part of this year, I’ve written rather extensively about the merits of building a firm that is deeply positioned around expertise. In short, be it an engineering firm, an IT firm or financial services firm, we believe the best clients are those that hire the professional firm for its “proven expert guidance” [...]
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The nature of a professional services firm makes it difficult to market. After all, services don't come in packages, and they're difficult to evaluate until after they've been consumed. To acquire and retain clients, the professional service firm needs to present clear, focused expertise.
